Lance Goyke: Insights into Navigating the Strength and Conditioning Industry

We had a great time chatting with our good friend and S&C coach Lance Goyke about all things related to the world of strength coaching. Lance is one of the smartest coaches we've ever met and always has a really good perspective on the technical side of training and the field as a whole. On this episode we hit a range of topics including Lance's trajectory as a coach, what his programming and coaching looks like now, some projects he's working on and how he markets himself through social media. Thanks for coming on Lance!

 

Timestamps

0:00 Intro and Lance’s Trajectory Through School

12:00 Who Lance Works With

13:57 Lance’s Training Philosophy

21:08 Developing Confidence Coaching Exercises

24:55 How Lance Teaches Other Coaches

30:22 Programming Endurance vs. Strength Work

32:25 Lance’s New Project Mastering Fitness

35:46 Training Strength Endurance and Positioning Early On

42:30 Why You Shouldn’t Only Train Strength

47:27 Explaining Health and Fitness

50:15 How to Build a Bigger Glutes

53:17 How Lance Creates Internet Content

1:01:50 Challenges Marketing Through Social Media

1:09:57 Lance’s Advice For Marketing

1:12:08 More Info on Mastering Fitness

1:21:57 Lance’s Learning Process

1:27:20 Tips for Developing as a Coach

 

More info on Lance:

Website: https://lancegoyke.com/

Movement Seminar: https://themovementseminar.com/

Mastering Fitness Project: https://mastering.fitness/

Youtube Page: https://www.youtube.com/c/lancegoyke